Pricing

Amplitude pricing context

Human-reviewed pricing summary paired with DevTune’s public AI search visibility benchmark.

Reviewed pricing summary

  • Amplitude offers four MTU-based tiers.
  • Starter is free (up to 10K MTUs, 2M events) with core analytics, session replay, unlimited feature flags, and web experimentation.
  • Plus starts at $49/month billed annually (up to 300K MTUs or 25M events) with unlimited analytics, behavioral cohorts, and custom audiences; pricing scales at approximately $0.049/MTU.
  • Growth and Enterprise plans are custom-quoted; Growth customers typically pay $30,000–$80,000/year based on volume and feature set, unlocking full feature experimentation, advanced data governance, SSO, and dedicated customer success.
  • A Startup Scholarship provides one free year of Growth plan features for early-stage companies with under $10M in funding and fewer than 20 employees.

Benchmark context

#1

of 11 in Developer Analytics & Product Analytics

26.4%

AI search visibility

Sources and verification

Pricing changes often. Treat this page as evaluation context and verify contract terms, usage limits, and add-ons against the vendor’s current materials before making a buying decision.