Twilio (SendGrid) pricing context

Email API free tier was retired in May 2025. Essentials plan starts at $19.95/month (50,000 emails) with overages at $0.00133/email. Pro plan starts at $89.95/month (100,000 emails) and includes a dedicated IP, SSO, subuser management, and email validation credits. Premier/custom pricing is available for senders exceeding 4 million emails/month. Marketing Campaigns Basic is $15/month; Advanced is $60/month and includes a dedicated IP and multi-touch automation. Additional dedicated IPs cost $30/month each. Email testing credits are available as add-ons from $18–$800/month. Volume discounts are available at 500k+ emails/month. Enterprise customers with $12,000+ annual committed spend can negotiate annual pricing and discounts of 15–20%.