Pricing

Twilio (SendGrid) pricing context

Human-reviewed pricing summary paired with DevTune’s public AI search visibility benchmark.

Reviewed pricing summary

  • Email API free tier was retired in May 2025.
  • Essentials plan starts at $19.95/month (50,000 emails) with overages at $0.00133/email.
  • Pro plan starts at $89.95/month (100,000 emails) and includes a dedicated IP, SSO, subuser management, and email validation credits.
  • Premier/custom pricing is available for senders exceeding 4 million emails/month.
  • Marketing Campaigns Basic is $15/month; Advanced is $60/month and includes a dedicated IP and multi-touch automation.
  • Additional dedicated IPs cost $30/month each.
  • Email testing credits are available as add-ons from $18–$800/month.
  • Volume discounts are available at 500k+ emails/month.
  • Enterprise customers with $12,000+ annual committed spend can negotiate annual pricing and discounts of 15–20%.

Benchmark context

#3

of 9 in Transactional Email & Developer Email APIs

24.0%

AI search visibility

Sources and verification

Pricing changes often. Treat this page as evaluation context and verify contract terms, usage limits, and add-ons against the vendor’s current materials before making a buying decision.