
AI visibility report
Mailjet ranks #6 in Transactional Email & Developer Email APIs AI search.
Outside the top three on 18 of the 25 prompts buyers actually ask.
Mailgun is cited on 10 of those losses.
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Track Mailjet across these prompts daily.
Start free trial#6 among 9 vendors · still absent from 97.3% of tracked prompt responses
Top-3 citations across 150 prompt × platform pairs
Peer Ranking
Key Metrics
Platform Breakdown
Visible, but narrative can improve. Mailjet ranks #6 on presence but #8 on sentiment. The brand appears relatively often, but competitors may be getting more favorable language when they appear.
Where Mailjet is losing
Prompts where competitors are visible and Mailjet is not.
These prompt-level losses are the first prompts to track and repair.
Where Mailjet is winning1
What email delivery services offer dedicated IPs and warmup tools to maintain sender reputation for high-volume senders?
Avg # 1.5 · 2 platforms
Where Mailjet is losing5
Which email API services have a local development sandbox so engineers can test emails without sending to real inboxes during development?
Competitors on 3 platforms
Track this promptWhich transactional email platforms support sending bulk notification emails at scale while maintaining high deliverability rates?
Competitors on 3 platforms
Track this promptWhich email delivery services support multi-tenant setups so a SaaS platform can send emails on behalf of its customers with per-tenant domain authentication?
Competitors on 3 platforms
Track this promptWhat email API platforms have the best developer documentation and quickstart guides so engineers don't have to guess how the API works?
Competitors on 3 platforms
Track this promptLooking for a transactional email provider that works seamlessly with a headless CMS for templating content-driven notification emails — what are my options?
Competitors on 2 platforms
Track this prompt
Track Mailjet daily before the next report refresh.
Track these gapsResearch dossierCapabilities, use cases, sources, reviews, pricing, and FAQ
Overview
Mailjet, now operating as Sinch Mailjet, is a cloud-based email platform founded in 2010 in France and acquired by Sinch AB in December 2021 as part of a $1.9B purchase of Pathwire. It serves over 100,000 customers across 150 countries, including DHL, Microsoft, and Wikipedia. The platform bridges marketing and development teams by combining a drag-and-drop email editor, real-time multi-user collaboration, and AI-assisted content tools with a robust REST API, SMTP relay, and Parse API for transactional email workloads. Mailjet is distinguished by its European heritage, built-in GDPR compliance, ISO 27001 certification, volume-based pricing with unlimited contacts, and deliverability advisory services for enterprise senders. MJML, its open-source responsive email markup language, adds a developer-community dimension.
Sinch Mailjet is a dual-purpose email platform offering both a marketer-friendly drag-and-drop campaign tool and a developer-grade email API/SMTP infrastructure, designed for teams that need to collaborate across marketing and engineering on transactional and marketing email programs at scale.
Key Facts
- Founded
- 2010
- HQ
- Paris, France
- Founders
- Wilfried Durand, Julien Tartarin
- Funding
- ~$15M pre-acquisition (independent round
- Customers
- 100,000+
- Status
- Subsidiary of Sinch AB (Public: Nasdaq Stockholm: SINCH)
Target users
Key Capabilities10
- RESTful Email API and SMTP relay for transactional and marketing sends
- Drag-and-drop email editor with 70+ responsive templates
- Real-time multi-user collaborative editing (Google Docs-style)
- Email automation with visual workflow builder and behavioral triggers
- Advanced segmentation, dynamic content, and A/B testing (up to 10 variants)
- Email validation to protect sender reputation and list hygiene
- Dedicated IP addresses with deliverability expert advisory (Enterprise)
- AI email template generator and AI assistant (21-language support)
- Parse API for inbound email processing via webhooks
- Statistics dashboard with click maps, campaign comparison, and bot-activity filtering
Key Use Cases7
- Transactional notifications (order confirmations, password resets, receipts)
- Marketing newsletter campaigns and drip sequences
- Cross-team collaborative email production for marketing and dev teams
- High-volume email delivery for enterprises and platforms
- Developer API integration for application-triggered email
- GDPR-compliant email programs for European businesses
- Multi-brand or multi-client agency email management via subaccounts
Recent Trend
How AI describes Mailjet3
Mailjet: Features built-in preview and validation tools to check how email templates render across different inboxes alongside their core transactional and marketing API.
Looking for a transactional email platform with a preview tool so developers can see exactly how an email renders across clients before deploying changes?
Mailjet Help Center Several major email delivery and infrastructure services offer dedicated IPs alongside automated or built-in warmup tools: ### 1\.
What email delivery services offer dedicated IPs and warmup tools to maintain sender reputation for high-volume senders?
Direct options include SendGrid, Mailgun, Mailjet, and Courier, all offering per-email open and click tracking via webhooks suitable for downstream data pipelines.
What email delivery services provide per-email open and click tracking with webhook events for downstream processing in a data pipeline?
Most cited sources3
Alternatives in Transactional Email & Developer Email APIs6
Mailjet occupies a hybrid position as both a developer-grade email API platform and a marketer-friendly campaign tool, targeting teams that need both capabilities under one roof.
- Its European origin and deep GDPR compliance posture differentiate it from US-centric API-first competitors (Mailgun, SendGrid, Resend).
- Compared to pure developer tools it adds real-time multi-user collaboration, a drag-and-drop editor, and landing pages; compared to marketing-only platforms it offers robust REST APIs, SMTP relay, MJML, and webhook infrastructure.
- Volume-based pricing with unlimited contacts distinguishes it from contact-count-priced rivals.
- Within the Sinch portfolio it complements Mailgun (developer-first) by serving the marketer-plus-developer buyer segment.
Reviews
Praised
- Intuitive drag-and-drop email editor
- Affordable and transparent pricing
- Real-time multi-user collaboration
- Strong email deliverability
- Built-in GDPR compliance
- Easy API integration and good documentation
- Unlimited contacts on most paid plans
- Quick setup and onboarding
Criticized
- Account suspensions without advance notice or clear explanation
- Slow or scripted customer support responses
- Limited automation triggers and no open/click conditions
- Automation locked behind Premium plan
- Small template library
- UI lag and platform performance issues
- Inaccurate analytics reported via SMTP
- Free plan 200 emails/day cap reached too quickly
Mailjet receives generally positive scores for ease of use, affordability, and deliverability reliability. G2 reviewers (4.0/5, 171 reviews) highlight the intuitive drag-and-drop editor, GDPR-compliant setup, and real-time collaboration as standout features. Capterra users (4.2/5, 447 reviews) echo praise for cost-effective pricing and quick setup, while criticism centers on customer support responsiveness, account suspension practices, and limited automation depth. A recurring negative theme across both platforms involves accounts being suspended without advance notice or clear communication, which reviewers describe as a reliability and trust concern for business-critical sending.
Pricing
Free plan: $0/month, 6,000 emails/month with 200 emails/day cap and 1,000 contacts.
- Starter
$9/month, 8,000 emails/month, 2,000 contacts, no daily cap. Essential: $17/month, 15,000 emails/month, unlimited contacts, segmentation, AI content, email validation credits, no Mailjet logo.
- Premium
$27/month, 15,000 emails/month, adds automation, landing pages, advanced statistics, bot-activity filtering, and priority support (dedicated IP available on 100k+ plans). Custom/Enterprise: custom pricing with dedicated Technical Account Manager, IP strategy, blocklist monitoring, deliverability reports, and SLA. Volume scales up through the pricing slider; annual plans receive a 10% discount. Overage emails are billed per additional 1,000 sends. Unused credits do not roll over.
Limitations
- Automation is restricted to four trigger types with no if/then open/click conditional branching; live journeys cannot be edited without duplicating and replacing them.
- Automation builder is gated to the Premium tier, not included in Essential.
- The template library is relatively small (70+ templates).
- The free plan caps sends at 200 emails per day.
- Customer support quality is a recurring complaint across Capterra and G2 reviews, with users citing slow response times, scripted replies, and abrupt account suspensions without advance notice or clear explanation.
- UI performance (spinner/lag) and analytics accuracy issues (incorrect stats via SMTP) are also noted by users.
- Image storage capacity is described as limited.
Frequently asked questions
Topic coverageCoverage by buyer topic
Topic Coverage
Prompt-Level Results
| Prompt | ||||||
|---|---|---|---|---|---|---|
Capability1/5 cited (20%) | ||||||
What email API services support inbound email parsing so applications can receive and process replies programmatically? | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited |
I need a transactional email platform that supports both email and SMS notifications through a single API — which services offer this? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email platforms support sending bulk notification emails at scale while maintaining high deliverability rates? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What email delivery services provide per-email open and click tracking with webhook events for downstream processing in a data pipeline? | Your brand and a competitor were cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email tools support suppression lists and bounce handling automatically so teams don't have to manage unsubscribes manually? | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Developer Experience1/5 cited (20%) | ||||||
Which transactional email services let developers define email templates in code as React or HTML components rather than in a dashboard? | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which email delivery services offer a type-safe API client with autocomplete so engineers catch mistakes before runtime? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited |
What transactional email tools do developer-first startups prefer for their clean API design and minimal boilerplate when sending templated messages? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What email API platforms have the best developer documentation and quickstart guides so engineers don't have to guess how the API works? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Looking for a transactional email platform with a preview tool so developers can see exactly how an email renders across clients before deploying changes? | A competitor was cited | Neither your brand nor a competitor was cited | Your brand and a competitor were cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Integrations & Ecosystem0/5 cited (0%) | ||||||
Looking for a transactional email provider that works seamlessly with a headless CMS for templating content-driven notification emails — what are my options? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited |
What email API services have webhooks that integrate with a data warehouse so delivery events are automatically logged for analytics? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What transactional email platforms have strong support for DMARC, DKIM, and SPF management to help teams pass enterprise security reviews? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email platforms integrate natively with popular backend frameworks so email sending is a one-line function call? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which email delivery services support multi-tenant setups so a SaaS platform can send emails on behalf of its customers with per-tenant domain authentication? | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Performance & Reliability1/5 cited (20%) | ||||||
What email delivery services offer dedicated IPs and warmup tools to maintain sender reputation for high-volume senders? | Your brand was cited | A competitor was cited | Your brand and a competitor were cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email providers have the lowest p99 delivery latency for critical user-facing emails like account confirmations? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What email API services can reliably send 1 million transactional emails per hour without queue delays for a high-volume SaaS product? | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email providers have the best deliverability rates for reaching business inboxes without landing in spam? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which transactional email platforms have the best uptime and redundancy to ensure time-sensitive emails like OTPs are delivered within seconds? | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Setup & First Run0/5 cited (0%) | ||||||
Which email API services have a local development sandbox so engineers can test emails without sending to real inboxes during development? | A competitor was cited | A competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
I'm looking for a transactional email service that handles domain authentication setup with clear documentation — which ones make DNS configuration easy? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What's the easiest transactional email API to integrate into a new web app that needs password reset and verification emails working in under an hour? | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
What transactional email platforms have the best free tier for a startup sending fewer than 5k emails per month while getting started? | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Which developer email platforms have the best SDKs so a backend engineer can add transactional email support to a Node.js app in minutes? | A competitor was cited | Neither your brand nor a competitor was cited | A competitor was cited | A competitor was cited | Neither your brand nor a competitor was cited | Neither your brand nor a competitor was cited |
Turn this matrix into daily prompt monitoring.
Track prompt changesVertical Ranking
| # | Brand | PresencePres. | Share of VoiceSoV | DocsDocs | BlogBlog | MentionsMent. | Avg PosPos | Sentiment |
|---|---|---|---|---|---|---|---|---|
| 1 | Mailtrap | 18.0% | 17.0% | 2.7% | 14.0% | 0.0% | #5.8 | +0.44 |
| 2 | Mailgun | 16.7% | 20.5% | 6.0% | 5.3% | 0.0% | #4.6 | +0.47 |
| 3 | SendGrid | 14.0% | 20.5% | 10.7% | 1.3% | 0.0% | #4.7 | +0.64 |
| 4 | Resend | 14.0% | 17.5% | 0.7% | 0.0% | 48.7% | #5.5 | +0.69 |
| 5 | Amazon SES | 12.0% | 20.0% | 0.0% | 0.0% | 0.0% | #6.7 | +0.72 |
| 6 | Mailjet | 2.7% | 3.0% | 0.0% | 0.7% | 0.0% | #3.5 | +0.43 |
| 7 | Loops | 0.7% | 1.0% | 0.0% | 0.0% | 7.3% | #6.0 | +0.50 |
| 8 | SparkPost | 0.7% | 0.5% | 0.7% | 0.0% | 0.0% | #38.0 | +0.80 |
| 9 | Plunk | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | — | — |
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