A prompt that names your own brand almost always gets your brand mentioned, which lifted headline visibility without telling you much. DevTune now marks each prompt that names your brand or one of its brand terms, retired terms included, and marks a topic branded when every prompt in it does.
The Visibility dashboard and the Home Visibility tile leave branded topics out by default. Turn on Include branded topics on the dashboard to count them. Selecting a topic shows that topic as before.
A topic with some branded prompts is marked Mixed and still counts. Select it on the Prompts tab and use Split topic to move the prompts that name your brand to a branded topic.
Over API v2 and MCP, the visibility summary and diff take promptScope: all, branded or unbranded. The default stays all, so existing integrations get the same figures. Prompts now carry namesBrand and topics carry branded.